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Translate countdown text

Show different wording per storefront language, so each shopper reads the countdown in their own.

If your store sells in more than one language, a countdown can carry a different version of its text for each one. A shopper browsing in French sees the French wording; a shopper browsing in English sees the English. Same countdown, same timing, same design.

The app puts it plainly: you can translate the countdown’s content based on the online store’s locale. Customers with the en locale see the countdown in English; customers with the fr locale see it in French.

Everything the shopper reads, per countdown type:

Type Translatable
Countdown timer Title, Subtitle, the four timer labels (Days, Hours, Min, Sec), and the button’s text
Estimated delivery date The delivery message, and the progress bar’s titles, descriptions, and tooltips
Stock countdown The stock message
Cart countdown The cart message

Timing, conditions, and design are shared across every language — you’re translating the words, not building a separate countdown.

The list comes from your store’s own published languages in Shopify, under Settings → Languages. Your primary language is the default.

Publish a new language in Shopify and it appears in the countdown’s language list the next time you open the builder. There’s no separate language list in the app to maintain.

  1. Open the countdown you want to translate from the Countdowns list.

  2. Make sure the text is finished in your primary language before you translate it. Anything you change later has to be changed in every language separately.

  3. Find the language button in the builder’s top bar — it shows the current language’s name next to a translate icon. Click it and pick the language you want to write.

    The language switcher in the builder top bar, open and listing the store’s published languages

    The language switcher in the builder’s top bar lists your store’s published languages.

  4. With that language selected, go through the Content section and write the text in that language. The fields now hold that language’s version — editing them doesn’t touch your default wording.

    Translate the timer labels too, not just the headline. Days / Hours / Min / Sec left in English inside otherwise-translated copy is the detail shoppers notice.

  5. Switch again and repeat for every published language you want covered.

  6. Click Save. All the language versions are saved together, as one countdown.

  7. Open your storefront and switch language using your theme’s own language selector — or add the locale to the URL, for example your-store.com/fr/products/.... The countdown should show that language’s wording.

    Check the layout as well as the words: translations are often longer than the original, and a title that fits in English can wrap awkwardly in German.

A language you don’t write a version for falls back to the default text. Shoppers in that language see the countdown with your primary wording rather than nothing at all — worth knowing when you publish a new storefront language and forget to come back here.

Translation and conditions solve different problems:

  • Translate when the offer is the same everywhere and only the wording changes. One countdown, several languages.
  • Use a Language condition when the offer itself differs by market — different end dates, different delivery promises, different design. Separate countdowns, each with its own Language condition.

Translating a countdown changes what shoppers read on your storefront. The language of the app’s admin interface is a separate setting in the dashboard footer — see App language.

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